Hyosung demonstrates its commitment to preserving the environment through a research and development investment of 104.3 billion won and the registration of 3,310 patents. Why does Hyosung prioritize environmental concerns to such a great extent? In South Korea, the period with the heaviest rainfall during the year is commonly referred to as the ‘monsoon' season. However, due to the rapidly changing climate, there has been speculation about the potential obsolescence of the term 'monsoon.' This is caused by the fact that the weather patterns during the supposed 'monsoon' season have become more and more unpredictable. As a result, people have been making comments such as 'it doesn't feel like a monsoon' or 'this doesn't seem like the monsoon season.' This phenomenon is not exclusive to Korea; it is observed globally as the world grapples with the consequences of rapid climate change. ESG management has gained significant attention as an alternative as a consequence. ESG management encompasses the belief in taking into account environmental responsibility, social accountability, and governance improvement in order to achieve sustainable progress. The importance of environmental considerations is increasing rapidly. Hyosung is committed to conducting research and development efforts that benefit future generations. We are actively promoting eco-friendly initiatives and projects that specifically target the issue of climate change. Three Efforts to Save the Earth Hyosung's businesses are committed to environmental efforts, with a strong emphasis on extensive, continuous, and systematic approaches. This involves the development of materials that safeguard biodiversity and the envisioning of a society with low carbon emissions in the future. 1) Wide-Ranging and Focused Efforts (RE:GEN GUARDIAN) Hyosung is currently implementing a seagrass conservation project with the goal of reducing carbon emissions. Seagrass is a marine organism that plays a crucial role in the absorption of carbon by the world's oceans and coastal ecosystems. It is considered a significant contributor to the concept of blue carbon, which plays a great role in reducing greenhouse gas emissions. Hyosung, along with our subsidiaries Hyosung TNC and Hyosung Heavy Industries, has been actively engaged in seagrass conservation efforts. We have successfully established seagrass forests and have been effectively managing them for a period of one year. Additionally, we have continued our commitment to seagrass conservation for a total of three years. The seagrass conservation project has yielded significant results, as evidenced by a 2.5-fold increase in the number of benthic animal specimens since the establishment of the seagrass forest. The number of species has increased by 1.5 times, and the diversity index of organisms has increased by 1.2 times. Hyosung Chemical is also preserving biodiversity through a collaboration with the Cheongju Zoo's Animal Behavior Enrichment Program for endangered species. The Animal Behavior Enrichment program offers captive animals that have lost their natural instincts due to captivity opportunities to engage in active feeding and abundant movement. This activity improves the physical and mental health of non-habitat protected species and positively influences their reproduction. It is anticipated that the Animal Behavior Enrichment program will contribute to the preservation of various animals on Earth. We are actively involved in projects aimed at promoting plant diversity. Hyosung Advanced Materials is currently undertaking initiatives to restore the habitat of Dysophylla yatabeana Makino and conduct cleanup efforts on pet beaches. As part of our ecosystem preservation and restoration project, we have established a planting site for the endangered Class II Dysophylla yatabeana Makino and donated 2,000 seeds. Additionally, through the 'One Company, One River' program, we are dedicated to preserving plant diversity by eliminating harmful plants during pet beach cleanup activities. 2) Sustained Efforts: Creating a Hydrogen Ecosystem Hyosung firmly believes that it is absolutely crucial to continue making efforts to protect the Earth's environment. It is crucial for our society to shift away from relying on fossil fuels, as they are a major contributor to the rise in carbon emissions. Instead, we should focus on adopting sustainable energy sources that not only address our current needs but also hold promise for the future. That is why Hyosung is currently involved in the design of a hydrogen society. Hyosung Chemical and Hyosung Heavy Industries are on the verge of completing the world's largest LIQUID hydrogen plant. Creating a hydrogen ecosystem is one effort to address climate change by reducing carbon emissions. We are partnering with The Linde Group, a global gas company, to construct a remarkable plant with the capacity to produce 13,000 tons of LIQUID hydrogen annually. This plant has the potential to greatly enhance the hydrogen ecosystem. In addition, the LIQUID hydrogen produced at this facility will be supplied to the hydrogen refueling stations supported by Hyosung Heavy Industries to expedite the commercialization of hydrogen-powered vehicles. 3) Meticulous and Systematic Efforts: regen, PET Tirecord, and POKETONE Hyosung TNC, a leading chemical fiber company in Korea, is introducing environmentally friendly fibers under the name regen. Since the pioneering development of eco-friendly recycled Polyester fibers in 2008, Hyosung TNC has successfully expanded its production to include eco-friendly fibers for all three major chemical fibers: polyester, nylon, and spandex. For the first time in Korea, regen Polyester, a material made from 100% recycled plastic bottles, can reduce carbon dioxide emissions by 40-50% compared to conventional yarns. In nylon, regen Ocean Nylon, the world's first recycled fiber developed in 2007, can reduce carbon dioxide emissions by 73%, fossil fuel use by 75.7%, and water consumption by 98.6% compared to conventional nylon. In addition, regen Bio-Based, the world's first bio-spandex processed from natural raw materials derived from corn instead of coal, can reduce water use by 39% and carbon dioxide emissions by 23% compared to conventional spandex. What's more, every ton of regen Bio-Based used saves as much carbon as 378 pine trees absorb in a year. Hyosung Advanced Materials has successfully obtained the world's first ISCC PLUS certification for its eco-friendly PET tire cords. This certification is internationally recognized and signifies its dedication to producing environmentally friendly materials. The high-strength Recycled-PET yarn, which is made from recycled PET bottles, has also been certified by international eco-friendly certification organizations with the Global Recycled Standard (GRS) certification. Furthermore, we have successfully created industrial Bio-PET yarn by extracting Bio-EG from plant-based materials. This innovative yarn is then used in the manufacturing and distribution of tirecords and car mats. Lyocell tirecords are made from cellulose extracted from wood and can be used as a substitute for rayon tirecords, which are commonly used as reinforcement material in high-speed tires. The utilization of Lyocell tirecords helps prevent air and water pollution since no harmful substances are produced during the manufacturing process. This contributes to the preservation of the environment. TANSOME®, a remarkable super fiber, has garnered attention for its practical applications due to its exceptional strength, which surpasses that of steel by over ten times, while weighing only a quarter as much. Carbon fiber is a lightweight material that is widely used in various industries, including aircraft manufacturing, space vehicles, and wind turbine blades. It is often referred to as a super fiber due to its strength and heat-resistant properties. Additionally, it is utilized in the manufacturing of fuel tanks for environmentally friendly hydrogen cars and high-pressure containers for natural gas, thereby making a valuable contribution to the eco-friendly energy sector. Hyosung Chemical has introduced a new eco-friendly polymer material called polyketone, world’s first of its kind to be commercialized. It is composed of carbon monoxide and olefins (ethylene, propylene), which are major contributors to air pollution. POKETONE is the brand name of Hyosung Chemical's eco-friendly engineering plastic polyketone. Polyketone is a new material that can replace plastics and has the effect of reducing carbon dioxide generation just by using it. This is because each ton of polyketone produced reduces carbon monoxide by about 0.5 tons. In particular, it is harmless to the human body and does not produce any harmful substances, so it can be applied to food containers and children's and infant products. It can also be used in various other fields such as automobiles and electronics, industrial pipes, LEDs, cable ties, tirecords, and industrial ropes and hoses. Prioritizing eco-friendliness has become essential for becoming a premium brand in the global market and ensuring the well-being of future generations. Hyosung's eco-friendly and climate change response businesses are not merely additional ventures for ESG management; instead, they serve as the driving force behind Hyosung's new growth and form the core of its innovation. Hyosung is actively taking practical and tangible steps to tackle climate change. We have implemented comprehensive and targeted initiatives across all our business units, and are dedicated to maintaining and expanding these efforts in the future. Hyosung's ESG brand, RE:GEN (Reply to Every Generation's Future), represents Hyosung's commitment to addressing the needs of every generation. It combines a vision and mission that envisions a happier and more sustainable future for all generations, utilizing Hyosung's strengths. This future is intended for those living in the present as well as future generations. Its goal is to leverage all ideas and knowledge in order to create a future that is both happier and more sustainable for everyone. Our company is dedicated to earning the trust of our customers through the use of cutting-edge technology and our commitment to creating a sustainable future for all. Hyosung's ESG is committed to becoming a company that prioritizes technology solutions for the benefit of customers, the planet, and future generations. We will strive to create a brighter future for everyone.

2022 marked the 30th anniversary of diplomatic relations between Korea and Vietnam. Over this significant period, the official names used to address each other changed from "South Chosun" and "North Vietnam" to "Republic of Korea" and "Vietnam," reflecting the progress made in bilateral relations. Since the establishment of diplomatic ties in 1992, the trade between the two countries has increased by 175 times. South Korea has become Vietnam's largest investor, and the number of Koreans living in Vietnam has reached 170,000, while there are 230,000 Vietnamese nationals residing in Korea, indicating the close relationship between the two countries. On the 30th anniversary of diplomatic relations, the two countries upgraded each other to a "comprehensive strategic partnership." In 2023, 205 economic envoys visited Vietnam with the president to hold a "Korea-Vietnam Business Forum." The population of Vietnam is approximately 100 million, with an average age of only 32 years. It is regarded as a country with high growth potential in the future. With low labor costs, it is gaining attention as a country that can play a role as the 'world's factory,' following China. As a result, South Korea has become the top foreign direct investor (FDI) in Vietnam. Many countries, companies, and businesspeople are paying attention to Vietnam as the 'POST CHINA' and making efforts to invest. However, the partnership between Hyosung and Vietnam began much earlier, under Hyosung's global investment leadership. Anticipating the Post China, Vietnam Over the years, Hyosung has been at the forefront of relentless global investments. In the 1990s, anticipating the growth of China, we proposed the establishment of a local production and sales system in China. As a result, Hyosung's first overseas branch and the leading player in the textile industry, Hyosung Spandex, established its iconic factory in Jilin City, China. When everyone recognized China's potential and ventured into it, Hyosung sought a new stage. The place that caught their attention was Vietnam. Many expressed concerns about Hyosung's swift movements, but their determination could not be deterred. After investing significant time and effort in understanding the local situation in Vietnam, reviewing factory sites, and assessing the local conditions and market, Hyosung ultimately concluded that Vietnam has sufficient potential to become the next POST CHINA destination. In 2007, Vietnam became the 150th member country of the World Trade Organization (WTO), a time when it was accelerating its reforms and opening up to the world. During this period, Hyosung established its first subsidiary in southern Vietnam's industrial complex. Hyosung's ambitious vision for a greater leap on the global stage aligned with Vietnam's growth, and the two became a reality. Hyosung's expectations were right. Vietnam has transformed into a globally integrated production base for Hyosung's core products, including textiles, industrial materials, chemicals, and heavy industries. With overseas facilities in 90 locations across 28 countries worldwide, including Europe, South America, and North America, Vietnam is becoming an increasingly important front-line base for Hyosung's global market expansion and a crucial partner. Unprecedented Success Hyosung in Vietnam Dong Nai Province Industrial Complex, located one hour away by car from Ho Chi Minh City, was once predominantly covered with rubber tree plantations as recently as 2007. The area was practically barren, with the most residents making a living through farming. Hyosung constructed a factory in 2007, measuring over 90 football fields and 1.2 million square meters total. This scale was astonishing for other companies that had entered and the Vietnamese government itself. As a result, Hyosung achieved profits for ten consecutive years since the year following the establishment of its first Vietnamese subsidiary. And in 2014, the company recorded sales up 2000 percent compared to its first year. Following its first subsidiary in Vietnam, Hyosung established Dong Nai Corporation in 2015, expanding and sustaining its investment in Vietnam. This demonstrates Hyosung's resolute investment approach, which anticipates global investment trends and the future. Dong Nai Industrial Complex has transformed into the largest industrial zone in Vietnam, with over 5,000 employees. In 2012, Hyosung was recognized as an "Excellent Job Creation Company" by Dong Nai Province and received an appreciation plaque. The establishment and investment of Hyosung Corporation in Vietnam have been steadily expanding since 2007. - Established Dongnai Corporation in 2015 as a global production base, with the largest capacity for producing Spandex tire cords in a single factory. - Established a $1.4 billion investment and polypropylene production plant for the southern Kaemap Cai mep Industrial Complex in 2018. - Established tire reinforcement and automotive airbag production factories in Tam Thang IP, Vietnam - Constructed an ATM manufacturing plant in the northern Yenphong Industrial Complex in Vietnam in 2020. - Established an industrial motor production corporation in the Nhơn Trạch 5 Industrial Complex in 2022. - Planned additional facilities for a nylon factory in 2024. - Planned establishment of a Hyosung Advanced Materials carbon fiber factory in Thai Binh Province, Vietnam. As such, Hyosung Group's state-of-the-art production facilities have been fully integrated across Vietnam. As of 2022, Hyosung's cumulative investment in Vietnam amounts to 3.9 billion dollars, making it the third-largest domestic group to enter Vietnam. It has recorded sales of 3.2 billion dollars and is expected to surpass 4 trillion won in sales this year. Hyosung's sales account for 1% of Vietnam's total exports, creating a partnership that grows together. The Power of Local Vietnam in Achieving First Place "Vietnam" and "World's Number One" have become inseparable words. The Vietnamese and Dongnai corporations boast the highest production capacity as a single factory among Hyosung's global production bases, and all Hyosung products, which remain the No. 1 in the world market, are produced in Vietnam. Spandex, developed with Hyosung's proprietary technology, has become the global market leader just 10 years after its launch. Starting as a latecomer, Hyosung has achieved the top position globally as a tire essential reinforcement material, supplying uniform products that match the world's top brands domestically and in overseas factories. This reputation extends to tire cords and yarns for automotive safety belts and airbags. Hyosung established a local-centric operating policy in the early stages of its entry into Vietnam, which has led to such achievements. Hyosung has been transferring its expertise in production, quality management, sales, and other business stages to the local people while developing and supporting educational programs to enable Vietnamese workers to grow as managers. This makes Hyosung products the world's number one by allowing them to excel. The number of employees hired by Hyosung in Vietnam has increased from 190 in the first year to over 10,000. Hyosung is now the most popular workplace in Vietnam, known for producing top-quality products. With its pride in producing the best products, high wages, and welfare benefits, young talents in Vietnam aspire to work for Hyosung. Hyosung's Social Contribution Impressed the Vietnamese Community Good companies are more than just evaluated based on job creation or revenue alone. Hyosung Chairman Hyun-Joon Cho has long emphasized that “Vietnam is home to Hyosung's largest global production corporation, and Hyosung can also be said to be a member of the Vietnamese community." According to Hyosung's management policy, which emphasizes corporate social responsibility, Hyosung continues to positively influence on the local community in Vietnam even now. Hyosung's overseas medical volunteer group, "Miso Expedition," has provided free medical services in Ho Chi Minh City and Dong Nai Province since 2011. Up to now, 15,000 local residents have benefited from their services. We have also continued our efforts by donating to COVID-19 response, providing education and support for unmarried mothers and marginalized groups, and sponsoring underprivileged children in low-income areas. In 2018, during a donation ceremony for Hyosung Vietnam's COVID-19 response fund, the Chairman of the Central Committee of the Vietnam Fatherland Front at that time, Do Van Chien, expressed his gratitude to Hyosung Vietnam for their contribution of 10 billion dong (440,000 dollars). He stated, "Hyosung Vietnam has been supporting vulnerable groups through various social contribution projects nationwide" and also thanked Hyosung for their participation in the government's COVID-19 response efforts. In addition, Hyosung is making efforts in Vietnam to engage in ESG management activities, ranging from environmentally friendly smart base construction that utilizes sustainable materials to the producing spandex, tire cords, and ATMs. Hyosung's CSR, or corporate social responsibility, is highly regarded in Vietnamese society and has become an exemplary model for overseas companies. - In 2012: Dong Nai Province received an award for 'Outstanding Employment Creation Enterprise.' - In 2015: Award for Best Social Responsibility for Activities - In 2021: Selected as an excellent cultural heritage social advocacy company. - In 2022 & 2023: Received commendation for being selected as a leading sustainable company for two consecutive years. Companion, More Than a Business Partner- Vietnam It has been 16 years since Hyosung entered Vietnam. During this time, Hyosung and Vietnam have cooperated and grown together, becoming important and special partners beyond mere cooperation. Vietnam has become a global outpost for Hyosung's second leap, while Hyosung has contributed to the country's economic and community development in Vietnam. Young talents who have graduated from the top universities in Vietnam perceive Hyosung as a desirable global company to work for. Moreover, Hyosung has established itself as a trusted brand representing Korea and leading the future lifestyle, especially among Vietnamese citizens who love the Korean wave. All future Hyosung factories in Vietnam will be equipped with smart factory systems. This will be a catalyze manufacturing innovation by integrating IT technologies such as big data into core manufacturing processes. Additionally, it will lead to the establishment of a global standard manufacturing environment that addresses carbon neutrality and the climate crisis. Hyosung has grown together with Vietnam and aims to become a key and reliable partner for future growth. To achieve this, Hyosung promises continuous investment and commits to running together for global sustainable growth. We look forward to a long-term enduring partnership between Hyosung and Vietnam.

Summer is getting hotter and hotter every year. Environmental pollution has caused drastic consequences, such as rising sea levels, leading to a climate crisis. The climate crisis has brought various changes: heatwaves, heavy rainfall, and typhoons. Not only governments and business organizations but also the public have begun to directly experience environmental issues. Moreover, as public awareness increased, environmentally friendly started getting attention. This trend toward an environmentally friendly society has sparked a boom in ESG(Environmental, Social, and Governance) management among businesses. ESG management refers to a company's management approach that incorporates long-term environmental values, social responsibility, and improvements in governance. It serves as a key element for transparency in corporate management and ensures the sustainability of businesses. Consumers perceive This ESG management strategy very positively, and it has naturally become part of companies' marketing efforts. ESG activities, however, can end up as a mere sham if they are solely focused on marketing strategies to project a positive image for the company and consumers. Claiming to do ESG activities without actions called 'ESG washing,' can deceive consumers and cause great damage to investors. Hyosung strives to implement ESG management by actively engaging in practical and substantial initiatives. Hyosung does not engage in deceptive practices or claim to have done things it hasn't accomplished. Hyosung's ESG Management, Different Yet Significant Chairman Cho Hyun-Joon of Hyosung Group has been recognized as a prominent leader by receiving both the "Korea Management Grand Prize" and the "Korea CEO Grand Prize," the most prestigious awards in the Korean business field, consecutively in 2022 and 2023. Kim Jae-gu, the President of the Korean Academy of Management, described Chairman Cho Hyun-Joon as a model for the role of the top executive in South Korean companies, showcasing the managerial philosophy and activities that individual companies should pursue in the global business environment of the 21st century. We are living in an era of innovation and great transition. The various innovations brought by the "digital" transformation and the shift to "contactless" interactions triggered by COVID-19 fundamentally change how we live. And the value of "sustainability," considering environmental friendliness, has become a social norm and requirement, leading to a transformation in companies' missions and business practices. In this rapidly changing landscape, there is a driving force behind Chairman Cho Hyun-Joon, the youngest recipient of the Korea CEO Grand Prize, being recognized as a leading figure in South Korean business management. This is the unique and exceptional ESG management of Hyosung. Before the “ESG” In 2008, Hyosung TNC succeeded by becoming the first company in Korea to produce polyester yarn made from recycled PET bottles. This environmentally friendly technology enables a reduction in carbon emissions equivalent to the amount absorbed by 136 trees over 50 years for every ton of yarn produced. This was when Hyosung's ESG brand, 'RE:GEN,' was established. Furthermore, Hyosung TNC obtained the world's first certification for the 'GRS' (Global Recycled Standard), a global standard for recycled fibers. Hyosung TNC initiated research and development on eco-friendly yarn using discarded fishing nets and PET bottles as early as the early 2000s, well ahead of the current focus on ESG management for domestic and international companies. The term 'ESG' was first used and officially recognized in international society, including the United Nations in 2006. Hyosung had been focusing on environmental sustainability, corporate social responsibility, and symbiotic management before the concept of 'ESG' and 'ESG management' became firmly established in the international community. Hyosung has been proactive in reading the trends of the times and making substantial and practical investments. Hyosung’s Unique Technological DNA in Its ESG Larry Fink, the Chairman of BlackRock, the world's leading asset management company, quoted a response from 63% of millennial workers in 2019, stating, "The primary purpose of a corporation is to improve society's qualitative aspects rather than just generating profits." For the public, who are both workers and consumers, it is important for companies to prioritize environmental considerations over the technologies or products they develop. In response to this, Hyosung Group's Chairman Cho Hyun-Joon stated, "We will not approach ESG merely as declarations, philosophy, or ethics." In the current situation where innovative actions are urgently needed for the progress of humanity and a better tomorrow, he boldly decided to change everything, including the company's goals, vision, and culture. Hyosung's ESG management, as Chairman Cho Hyun-Joon advocates, differs from other companies in that it is applied across all business areas. The goal is to make corporate social responsibility an integral part of the company's operations rather than a separate activity, serving as a driving force for innovation and a distinctive competitive advantage within the group. This approach is made possible by Hyosung's commitment to technological development, evident from the establishment of its technology research institute as the first among private Korean companies in the early 1970s. Hyosung's technological DNA, developed as a latecomer, led to the independent development of tire cords and spandex, ultimately securing the top market share worldwide. This DNA has continued to evolve through consecutive eco-friendly technological advancements in areas such as fibers, wind power, carbon fibers, and hydrogen businesses during the 2000s. Hyosung's technological DNA, spanning over half a century, has become a tangible ESG asset, already accumulated within each company of Hyosung Group. RE:GEN , Reply to Every Generations Chairman Cho Hyun-Joon stated about ESG management, "Hyosung's ESG management is a completely different approach, with entirely different goals and methods, creating a completely different future from what companies have pursued in the past. We will participate in that future with a unique imagination, ideas, and entirely different technologies." In 2023, Hyosung established ESG brand and clearly defined the company's ESG goals for the entire company. The newly established an ESG brand, 'RE:GEN,' embodies the meaning of "Response to Every Generation." It signifies the continuous innovation and efforts in corporate activities to respond to the sustainability of all generations, including the current and future generations. The management activities encompass integrating substantial technologies with innovations and efforts for environmental and social improvements, creating a virtuous cycle between society and the company throughout the process, including the results and achievements. Starting as an eco-friendly fiber brand and evolving into a premium global brand, the ESG brand 'Reply to Every Generation's Future, RE:GEN' will become the identity of Hyosung. RE:GEN represents technology, products, and the innovation that Hyosung strives for. From Partner Companies to Global Corporations, an ESG Accelerator Chairman Cho Hyun-Joon stated, "RE:GEN is not just a brand for Hyosung. It will be a practical alliance and companionship for all generations, where more companies collaborate and coexist to create a better future together." He actively promotes support programs for enhancing ESG management not only within Hyosung but also among partner companies. Hyosung's ESG management is influencing not only domestic companies but also global corporations. "regen Project," which started in 2008 to produce discarded waste fishing nets and waste plastics as recycled fibers, has established itself as an exemplary standard business in the domestic eco-friendly textile market. Keep an eye on the regen Project, an example of other companies, can influence the world beyond the textile market. We also hope that Hyosung's ESG brand RE:GEN will become an ESG Accelerator as it grows with its partners. Starting from 2025, South Korea has mandated ESG information disclosure for listed companies with over 2 trillion KRW on the KOSPI. From 2030, it will be mandatory for all listed companies. This will serve as an effective mechanism to enforce corporate obligations and social roles regarding the environment, as well as increase transparency in corporate governance. Therefore, companies that have previously used ESG management as a mere marketing tool are now required to actively practice substantial ESG management. Under the leadership of Chairman Cho Hyun-Joon, Hyosung Group is committed to ESG activities that elicit positive responses from consumers and not only generate profits for the company but also lead the way in institutional trends. It will continue to evolve as a company that other businesses aspire to follow by implementing tangible ESG initiatives.

The global supply chain crisis caused by a pandemic and war that paralyzed the world has brought various business challenges. Consequently, the ability to swiftly restructure systems and adapt to the situation, known as “agility,” has emerged as a key competitive advantage for companies in ensuring business continuity. The ability to be agile is being emphasized as a crucial factor for companies to adapt and thrive in the dynamic business environment. This agility enables them to make swift and significant investments, reconsider their mid- and long-term strategies, and redefine their approaches to stakeholder communication. Agile Management: Rapidly Adapting to a Changing Environment Domestic group companies’ traditional business operating methods have been successful for a long time. Due to their large size, rigid culture, and centralized system, they have difficulty adapting quickly to rapidly changing industry environments, causing them to lack creativity and flexibility. As a result, a new management called Agile management emerged. The term "Agile'' is an adjective that means "quick" or "nimble." Particularly in business operations, it refers to a strategy that enables swift responses to changes. This phrase has been around since 1957, but widespread adoption began in 2001 when software developers published the "Agile Manifesto." This manifesto outlined a philosophy that distinguished them from traditional development methodologies.. However, to utilize this efficiently, it should not be applied through the overall operations of a company or a single business task. Rather, it should be applied by adopting new industries or project-centered approaches such as task forces (TF). To implement Agile management, Hyosung Group has established Smart Factory Task Forces (TFT) in each business units and introduced new technologies into its systems. The company collects and analyzes data on product status and equipment conditions, from raw material imports to production, shipment, and control processes. Hyosung Group also collects customer voice (VOC) data from its 62 global trade corporations and offices in countries such as China, Vietnam, Turkey, and Brazil and across 32 other production corporations. This information is then stored in a database and utilized for business purposes. Additionally, the company has partnered with MetaGalaxia, a blockchain expert, to develop a curated NFT platform based on blockchain technology in partnership with ST Telemedia Global Data Center. Hyosung Group is developing a digital-based Agile management system through all these efforts. Agile management is about more than just quick responses. It can also be characterized by proactive communication and the utilization of technology, particularly among the millennial generation. Hyosung Group utilizes the metaverse platform “Gather Town” to overcome the limitations of remote education and foster a sense of community and camaraderie among new employees. They conduct onboarding training by creating virtual spaces that resemble offline settings such as the company headquarters, auditoriums, and factories. New employees explore these virtual spaces using avatars, gaining insights into job-related information and company culture. Hyosung Group's transformation goes beyond that. A transition towards independent management has been made by each affiliate to ensure streamlined operations. They are led by professionals with expertise in their areas. We aim to foster a new corporate value system based on agile decision-making based on our deep knowledge of each product and industry. Therefore, Hyosung corporate value system is key to shaping the perception of sound management among employees and the general public. Hyosung's Agile Management Combines with 'Hyosung Way' to Create a New Philosophy. Hyosung Way: Embodies Hyosung’s Value Hyosung’s new brand concept called 'Agile Promise,' embodies the meaning of "an agile commitment towards customer engagement." Based on this concept, they have set their brand mission as “being the first to deliver innovation to customers and a sustainable future." Hyosung Way is the value structure for delivering the capabilities and mindset needed for all Hyosung employees to achieve new goals. It serves as a global company that leads innovation through Agile Promise values. In the modern era, the public evaluates companies based on their products and their production processes, such as ESG management. Departing from the traditional focus on outcomes, there is a growing recognition of the significance of role-based values in actively contributing to the "process" of societal change and success. In light of this, Hyosung introduces "excellence," "innovation," "responsibility," and "trust" as the core values for meeting the needs of customers, adapting to evolving times, and fostering collaboration with social organizations. 1. The highest value recognized by global customers - “Global Excellence for Customers” With a global mindset, technology, and expertise, we listen to our customers’ voices and provide the best values. 2. The value of pursuing constant change and innovation - “Striving for Innovation” Beyond management innovation, we continuously and rapidly pursue new opportunities to generate added value and ensure competitiveness. 3. The value of taking responsibility for the future society - “Responsibility for the Future” To build a sustainable future, every member will be held accountable for upholding our commitment to change and innovation through self-directed leadership that goes beyond authority and roles. 4. The value of trust for fostering flexible synergy. - “Trust for Synergy” We will build a dynamic, collaborative ecosystem by generating capabilities within and outside the organization based on mutual trust, respect, and cooperation. We will distribute resources to enable synergy and adapt quickly, fostering a culture of agile collaboration. Through Hyosung Way, we aim to become a pioneering company fulfilling its promises to customers. We strive to be a global innovative solutions provider, leading the way in this transition era. Moreover, we aspire to be a company that turns imagination into reality and deeply impacts the lives of our customers. Employees’ promise to practice Hyosung Way, Hyosung Credo Hyosung Group recognized the need for a structured system of activities with specific expressions to ensure consistency of Hyosung Way across employees and marketing channels. Additionally, they identified that the existing Hyosung Way lacked the ability to effectively communicate the company's value system. Therefore, they reinterpreted Hyosung Way as an employee action concept and implemented the Credo method, which emphasizes core principles, to help customers better understand Hyosung's values. By translating Hyosung Way into actionable behavior, Credo represents employees' commitment to embody Hyosung Way. Global Excellence for Customers: An agile attitude to adapt and change quickly to provide the best value to customers. 1. We prioritize the voice of the customer above all else. 2. We pledge to consistently deliver valuable products and services as a top priority. 3. We make every effort to earn recognition as the best from the customer's point of view. 4. We aim to achieve worldwide competitiveness with a global perspective. Striving for Innovation: Courage to face new challenges without fear 1. We will constantly strive to learn and develop new competencies to create opportunities. 2. We will fearlessly implement changes more effectively by responding quickly and decisively. 3. We will be at the forefront of innovation with a positive mindset 4. We will embrace challenges as opportunities for innovation rather than being afraid of them. Responsibility for the Future: Leveraging business influence for customers and society. 1. We will take charge of our responsibilities with a sense of ownership as experts in our field 2. We will always uphold our promises to our customers with a strong sense of accountability, 3. We will be mindful of our technology’s impact on society and the environment. 4. We will prioritize the value of human life and never compromise on safety. Trust for Synergy: Communication and growth through flexible team culture. 1. We will work together towards a common goal by fostering teamwork. 2. We will create a culture that embraces and supports personal growth for everyone. 3. We will aim for clearer, more transparent, and more extensive communication. 4 We will cooperatively work with stakeholders based on mutual respect and trust. Hyosung Group Chairman Hyun-joon Cho states, "In times of change, companies must transform themselves through agile management based on speed and efficiency to survive and create opportunities for success." He also stated, "We need to make the company's constitution strong and solid, and through nimble collaboration between departments, we must be able to quickly, flexibly, and efficiently embrace technology and trends." Changing markets can bring opportunities for some, and crises can present crises for others. By following Hyosung Way through Agile management, Hyosung will continue to grow.

In 2009, a global consulting firm raised serious concerns about Hyosung Heavy Industries' ESS (Energy Storage System), leading them to recommend its discontinuation. However, Hyosung Heavy Industries shocked the world by triumphantly securing a substantial package deal for the providing, installing, and constructing comprehensive ESS products abroad in 2022. Hyosung Heavy Industries accomplishment not only set the company apart as the first domestic company to achieve such an accomplishment but also necessitated outdoing 18 global companies, including Tesla. The ESS (Energy Storage System), a vital component for storing renewable energy, has undeniably become an essential device. Hyosung's exceptional competitiveness astonished the world in business arenas that even prestigious global consulting firms thought challenging. What is the key to our remarkable success? Hyosung’s success is derived from its unwavering commitment to 'Customer-centric Management.' Hyosung has succeeded by prioritizing customer satisfaction as our core business objective. Hyosung’s relentless dedication to understanding and meeting customer needs has enabled us to achieve success. However, the current downturn in the global economy calls for a broader perspective. Hyosung acknowledges that more than focusing solely on customer satisfaction is required. The crisis is becoming increasingly frequent as the world undergoes rapid transformations due to climate change, viral pandemics, and declining birth rates. Hyosung is taking its management policy to the next level by listening not only to the voice of the customer (VOC), which they've always emphasized but also to the voice of the customer's customer (VOCC). The key to Hyosung's own competitiveness is improving its customers' competitiveness. Listening to the Voice of Customers' Customers VOCC (Voice of Customer's Customer), a management approach that encompasses listening to the voice of customers' customers, has emerged with the primary objective of delivering the utmost level of customer satisfaction. By identifying what customers' customers desire and proposing solutions that meet their needs, it paves the way for superior outcomes. Hyosung practices VOCC management by utilizing a big data platform through its IT subsidiary, Hyosung ITX. Leveraging big data technology, it categorizes and analyzes consulting customers in real time based on keywords extracted from their discussions. Hyosung has experienced remarkable improvements in its consulting services by integrating big data technology. Thanks to big data technology, we were able to respond quickly and resolve complaints, thereby improving our counseling services. By diligently listening to the voice of the end customers and ensuring that feedback is easily and swiftly understood, Hyosung's efforts ultimately culminate in the highest levels of satisfaction, benefiting both our valued customers and their own clientele. In this manner, Hyosung strives wholeheartedly to meet not only the current needs of customers but also the unpredictable future demands, placing customer value enhancement at the forefront of all management activities, ranging from strategic planning and management systems to organizational culture and leadership. As the first company in the domestic industry to declare customer-centricity and customer-centric management, Hyosung is dedicated to satisfying customers' ever-evolving needs. Striving for the integration of businesses and customers, Hyosung endeavors to achieve growth as a global leader by fostering customer happiness and pursuing exceptional Customer Experiences. Moving beyond VOC to VOCC, Hyosung Practices Customer-centric Management To achieve all of this, keeping a close eye on customers' current situations and aspirations is crucial. Hyosung establishes strategies throughout the production cycles of its subsidiaries to secure customer competitiveness and strives to provide meaningful products and services that enhance customers' lives and businesses. The customer-centric management policy prioritizes products and services that satisfy customers over immediate profits. Despite challenging economic conditions, Hyosung continues to invest in facilities across all its subsidiaries, such as Hyosung TNC, Hyosung Chemical, and Hyosung Advanced Materials, to predict the timing of economic recovery and provide the products and services that customers desire. Firstly, Hyosung TNC's CREORA® Spandex has maintained its position as the global leader with a market share of over 30% for the past 12 years. It is a high-value-added functional fiber known as the "semiconductor of textiles." In 2023, Hyosung TNC introduced a comprehensive high-performance fiber-integrated brand named 'CREORA,' which includes not only spandex but also functional nylon and polyester materials. Hyosung TNC demonstrates its commitment to VOCC by investing in eco-friendly materials. In an era where social demands for sustainability are on the rise, ESG (Environmental, Social, Governance) management strategies have a profoundly impact corporate competitiveness. ESG management encompasses the pursuit of sustainable development through environmentally friendly practices, social responsibility, and transparent governance from a long-term perspective. Recognizing the growing demand for eco-friendly materials, Hyosung TNC proactively anticipates, invests in, develops, and commercializes in this field. Our dedication to these endeavors remains unwavering as we strive to make progress continuously. One of Hyosung TNC's prominent environmentally friendly material brands is 'regen.' Recently, we succeeded in the developing and commercializing "regen Bio-Based Spandex," making Hyosung TNC the world's first to do so. This spandex is produced by processing corn-derived raw materials. Starting with domestic production, we plan to expand production quantities by extending to our global production base in Vietnam. Hyosung TNC conducts personalized one-on-one consultations with customer businesses on an annually as part of its customer-centric management approach. This includes sharing insights on global fashion trends, industry developments and even conveying the voice of end customers that customers may not be aware of. Based on these consultations, Hyosung TNC also suggests new product ideas. Moreover, Hyosung's endeavors to proactively anticipate and invest in the future demands of customers, particularly in the realm of hydrogen, serve as a remarkable testament to its customer-centric management approach. Hyosung's commitment extends beyond mere facility investments, considering ESG management and future value considerations. By embracing sustainability and gaining a deep understanding of the aspirations of both customers and their clients, Hyosung is dedicated to green management and customer-centric practices within its hydrogen business. Led by Hyosung Heavy Industries, which holds the top market share in the domestic market with a total of 28 hydrogen refueling stations established through its hydrogen refueling station business, Hyosung Group has been actively building a value chain that extends from Hyosung Chemical (raw materials) to Hyosung Advanced Materials and Hyosung TNC (internal tank materials for hydrogen tanks and carbon fibers used in hydrogen electric vehicles). This value chain aims to strengthen the business in both hydrogen production and distribution and storage and utilization. Hyosung TNS exemplifies customer-centric management by prioritizing the convenience and satisfaction of its main customers, major financial institutions, and the end customers who utilize its services. Rather than offering generic ATMs and kiosks universally, Hyosung TNS goes the extra mile by designing and supplying products tailored to meet the specific requirements of each country's clientele. The company has recently developed solutions to ensure financial services are accessible to rural populations and elderly individuals in Spain. Despite operating as a B2B enterprise, Hyosung's global success can be attributed to its proactive approach of actively addressing the concerns faced by its customers and fostering trust through effective communication. By continuously considering the evolving needs of its customers and engaging in meaningful dialogue, Hyosung has cemented its position as a trusted global leader. Hyosung is committed to the concrete implementation of customer-centric management through the following five innovative declarations: First, proactively identify the root causes of customer issues. This includes not only meeting with direct customers but also understanding the needs of customers' clients, end consumers and the general public. Second, consider customer complaints as sources of ideas and inspiration. By doing so, it becomes possible to create enhanced customer experiences and value. Third, prioritize customers throughout all stages, from product planning to R&D and production operations. This requires internal process innovation. Fourth, empower all frontline employees with expertise and corresponding authority to represent Hyosung. They are encouraged to challenge existing procedures, technologies, quality standards, and company practices while exploring new possibilities. In this process, failures should be willingly accepted, turning them into opportunities for learning and growth within the organizational culture. Fifth, establish a smart monitoring and IT infrastructure system that enables real-time responsiveness to customer demands. Hyosung is not just a product supplier but a solution provider that closely communicates with customers, shares the vision, and resolves challenges. When the company goes beyond meeting customers' expected delivery and quality satisfaction levels to fulfill unforeseen future value, it enables an innovation where the enterprise and customers integrate, leading to growth as a global leading company. This belief is firmly entrenched within Hyosung, and it is a shared management value among all Hyosung employees. There is no doubt that we are living in an era where discerning customers are taking the lead. Therefore, Hyosung strives to comprehensively and multidimensionally understand its customers, staying ahead in identifying their future needs. Development and investments aimed at not only satisfying customers but also providing them with happiness are geared toward the next generation and all generations to come. This is the driving force that compels customers to choose Hyosung first, and it is the unique keyword that transforms challenges into opportunities—Hyosung's special approach of "customer-centric management.

Recently, companies have placed increased focus on fonts to establish their brand identity. According to the results of the study "Analysis of the Utilization of Domestic Exclusive Fonts and the Correlation Study of Consumer Brand Awareness,” there is a proven correlation between the frequency of exposure to brand-specific fonts and higher utility and consumers' positive perception of the brand. Businesses can effortlessly establish a distinctive brand identity that sets them apart from the competition by forging an immediate connection between a company and its unique font. Known as typo branding, this process enables a company to unify its voice and convey its values effectively. Hyosung Group also aims to convey its distinctive voice, embodying the four core values of Hyosung Way – Global Excellence, Innovation, Accountability, and Integrity - which represent the direction toward a new future for the group. Hyosung Group intends to unveil its own brand font encapsulating these values. Hyosung Group aims to capture the essence of the new Hyosung in its own exclusive font, intended for its employees, the public, and customers. This font, called "Brand New Hyosung," represents a youthful and evolving image while retaining the Gothic framework and it possesses a comfortable sense of balance, making it readable in various contexts and enabling effective communication of sentences. With the "Brand New Hyosung" font, Hyosung promises to embrace tomorrow first and a future filled with possibilities. Typobranding at Hyosung Group Companies develop their own fonts, so-called typography branding because fonts can represent the brand and company's image just like a logo. By unifying the font used in all marketing materials, companies can ensure that the message they want to convey is consistently delivered. Unlike simple text, visible fonts can be perceived as a design element, so using a font that fits the brand can have the same effect as showing a logo. The effect can be maximized if the company also writes the message they want to convey in the same font. Hyosung Group plans to start typographic branding by developing a new brand font exclusively for Hyosung Group. We aim to unify the corporate image of Hyosung Group through the Brand New Hyosung font and establish a unique image for Hyosung Group. Through the Brand New Hyosung font, which embodies the sincerity of the four core values of Hyosung Way - Global Excellence, Innovation, Accountability, and Integrity for the future - we plan to consistently convey the image of Hyosung. Hyosung Group has high expectations for using an exclusive font to convey the message and image that Hyosung wants to convey consistently through the brand-new Hyosung font. Hyosung Group's Exclusive Font- ‘Brand New Hyosung’ Hyosung Group is a company that has recorded a history of over half a century, growing alongside the development of the Korean industry since its establishment. As we enter an era of rapid technological advancements marked by energy transition, climate crisis, and unprecedented changes, Hyosung Group is actively adapting to these accelerating changes, striving to lead innovation and embrace a youthful and dynamic transformation. The company is currently undertaking a brand revisioning project. As part of the brand revisioning project aimed at creating a distinctive and consistent branding in line with the new changes in Hyosung Group, the company has developed its exclusive font, 'Brand New Hyosung.' Developed as a single font to ensure consistent brand image communication, the Brand New Hyosung font embodies a youthful and evolving design while maintaining the Gothic framework. It possesses a balanced readability and is optimized for conveying information in various environments. To enhance versatility, the font is available in three different weights. Furthermore, the Brand New Hyosung font maintains a solid and stable framework, representing a firm determination towards Hyosung's technological prowess, with skin as a distinguishing feature added to the Gothic structure. The diagonal cut in the vertical strokes of the skin section retains a design element that embodies the image of innovative transformation. Hyosung Group is preparing for a new beginning through brand revisioning as an innovative and dynamically evolving Hyosung Group. Through this brand revisioning, Hyosung aims to convey its distinct brand identity, encapsulating the special essence of Hyosung, and hopes that this will be communicated to everyone who encounters Hyosung through the exclusive font, Brand New Hyosung. Hyosung Group aspires for the absolute values and direction it pursues to be conveyed to all individuals who come into contact with Hyosung. We promise to create a new brand for Hyosung Group that is innovative, youthful, and fresh, just like the distinctive and consistent Brand New Hyosung font. While embracing a spirit of innovation and youthfulness, we remain unwavering in our commitment to our technological DNA. - Anyone, including schools, individuals, public institutions, etc., can download and use the exclusive font of Hyosung Group, Brand New Hyosung, for free. It can be used commercially without restrictions on media and usage, such as video, print, web, mobile, etc. - All copyright and ownership rights related to the Brand New Hyosung font, which is the exclusive font of Hyosung Group, belong to Hyosung Group. Any modification or reverse engineering of the source code, in whole or in part, without prior written approval from Hyosung Group is strictly prohibited. Unauthorized distribution or resale through arbitrary modification or renaming is also prohibited. - Anyone can freely use Hyosung's exclusive font, Brand New Hyosung, as long as they comply with the restriction that it cannot be used for creating materials with negative images, such as pornography or socially unacceptable content.

Introducing an extraordinary realm that doesn not exist on the ground or in the sky, welcoming visitors who wish to discover remarkable products firsthand - behold the captivating realm of a virtual showroom, where the convergence of 3D and Virtual Reality (VR) technology unfolds. It goes beyond simply uploading images and realistically presents products or technologies revealing brand identity. Customers can experience and explore the products without physical contact, gaining information, interacting with 3D objects or making purchases. The digital showroom can showcase abstract and invisible technologies, as well as products that are too large to exhibit in traditional offline settings. Hyosung Group has developed a transcendent digital showroom catering to global customers and the public. This unique space comprises eight sections, each dedicated to showcasing different aspects of the brand: ESG, TNC, Advanced Materials, Chemicals, Heavy Industries, TNS, and Lifestyle. Through this digital showroom, Hyosung unveils its diverse range of products and cutting-edge technologies while visually representing the company's eco-friendly vision and commitment to agile management. Hyosung Group's Digital Showroom Hyosung Group is a company that communicates with customers and society through its technology. Its vision encompasses the future of all generations, including the next generation. Our next generation is threatened by climate crisis, ocean pollution, and fossil fuel consumption. Hyosung Group, committed to efforts for the future, has been continuously conducting research on new materials and technologies to escape from the current dark tunnel. The digital showroom, starting from the main page, showcases Hyosung's footsteps and actions that hold responsibility for the environment and the future, such as eco-friendly technologies, innovative materials, and environmentally friendly urban and lifestyle changes, all aiming for a better future. Upon entering the main page, visitors are greeted with a stunning 3D bridge video that beautifully showcases the brand identity. As we explore, visitors will witness a harmonious blend of urban and natural landscapes in the Coastal Eco City of New Zealand, envisioned for the future in the year 2040. The city features elegantly curved architectural structures arranged in a picturesque manner. Each building in the digital showroom reflects the unique characteristics of its respective industry. Notably, the central building, representing the Hyosung brand, is shaped in the form of the letter "H," symbolizing the company's name. Additionally, the TNC building depicts the twist and intricacy of fibers, highlighting the essence of textile expertise. The first screen of the digital showroom welcomes visitors with a tutorial. It explains how to use the mouse for 360-degree rotation and direction change and the keyboard for movement. All sections are organized as buttons at the top for quick navigation with a simple click. Initially, visitors enter the HYOSUNG Brand Pavilion, where everything about the Hyosung Group is introduced. Inside the H-shaped Hyosung Brand Pavilion, visitors can explore the story of the Hyosung Group, which aims to innovate continuously for its customers. Inside, customers can find the Hyosung brand identity, manifesto, brand videos, customer-oriented activities, innovative technologies, and products of each business, ESG management activities, as well as Hyosung’s heritage and history through rich visual materials such as photos and videos. It is a comfortable space where visitors can gain access to Hyosung's unique stories as if they were visiting a virtual reality Hyosung history museum. When pressing the building shaped like a globe on the left side of the Brand Pavilion, it leads to the Hyosung ESG Pavilion. Hyosung focuses on efforts towards the happiness of all generations and a sustainable future through the development of materials and energy. Hyosung has created the group ESG brand RE:GEN (Reply to Every Generation’s Future) for this purpose. At the ESG Pavilion, visitors can explore various ESG activities of the Hyosung Group and discover the RE:GEN stories related to five themes: RECYCLE, UPCYCLE, ZERO, NEW ENERGY, and SAVE. Having explored Hyosung Group's vision, story, and ESG management brand RE:GEN, take a closer look at how Hyosung Group has placed its ideas into practice through cutting-edge technologies and products. Behind the brand section, to the right of the ESG pavilion, there is the 'Hyosung's New Energy Solutions' and the Hyosung Heavy Industries section. Hyosung Heavy Industries aims to provide total energy solutions for an enhanced lifestyle and convenience. In this pavilion, visitors can explore various solutions offered by Hyosung Heavy Industries, including sustainable eco-friendly infrastructure, future power grid systems, ECO solutions, digital solutions, and even hydrogen charging stations. Each exhibit introduces the cutting-edge technologies of Hyosung Heavy Industries, which are vital for sustainable living. The Hyosung Advanced Materials pavilion embodies Hyosung's determination to develop Future Materials that offer upgraded safety and comfort for all generations, including the customers. The slogan, 'Discover New Safety & New Comfort through Future Materials,' represents this spirit. In this section, visitors can learn about the brand identity of Hyosung Advanced Materials and various Future Materials of the industry. We can also explore the technology of Hyosung's advanced materials used in automobiles, interiors, and other applications, as well as explanations of materials such as carbon fiber and aramid. Nestled to the right of the brand pavilion, the striking Hyosung TNC Pavilion captures attention with its unique exterior design, reminiscent of the artful twist of fibers. Visitors will be immersed in the world of innovation where Hyosung TNC shapes the lifestyle of tomorrow while embracing a sustainable future for our planet. Within this captivating space, visitors are invited to explore Hyosung TNC identity, technology, and products. Visitors can discover the brand story behind CREORA, Hyosung TNC's hallmark fiber brand, encompassing spandex, polyester, and nylon yarns. Furthermore, visitors can uncover the story of regen, the eco-friendly fiber brand, and gain insights into the core technologies that propel these products to new heights, such as Bio-Materials. Adjacent to the TNC area stands the Hyosung Chemical Pavilion, a testament to the brand's dedication to shaping a circular chemical industry that fosters innovation and opens up endless possibilities for future generations. Within the pavilion's walls, visitors are invited to explore the diverse range of materials produced by Hyosung Chemical, such as PP/DH, TPA, Film, Optical Film, Neochem, and POK. The central area of the pavilion offers an immersive experience where guests can witness these materials come to life through captivating 3D displays showcasing their real-world applications. By interacting with the rotating exhibits, visitors gain access to a deeper understanding of the intricate structures that underlie these remarkable materials. This space showcases technologies that are difficult to exhibit in real life, providing visitors with a firsthand look. At the far end of the Hyosung Meta-Showroom, behind the brand pavilion, is the Hyosung TNS pavilion. Here, visitors are welcomed into a world of innovation that promises a more convenient and user-friendly tomorrow in finance and retail. One of the highlights in this section is the Hyosung Innovue system, skillfully designed by Hyosung TNS. As visitors step into this realm, they can immerse themselves in the wonders of TangoLife's cutting-edge ATMs and kiosks, AI refrigerators, and TangoCafe's robotic arm automatic coffee machines. These groundbreaking solutions seamlessly blend banking, retail, and services, elevating convenience for people in myriad ways. These solutions are virtually demonstrated, showcasing their automation and optimization features. In addition, visitors can also experience BlueVerse, a platform that provides high reliability, consistent experience, future-oriented scalability, operational convenience, and customer-tailored services. The virtual space offers an opportunity to experience how Hyosung provides satisfaction in diverse ways in finance and retail. Finally, on the far right, is the Hyosung Lifestyle pavilion, a digital space showcasing Hyosung Lifestyle, which creates comfort and convenience for humanity with the best technology and products provided by Hyosung for everyday needs. The section allows visitors to experience life for the upcoming generations, explore lifestyle applications, and witness the RE:GEN ALLIANCE partner companies' collaborative efforts for a better world. At the Hyosung Meta-Showroom, we present our story, technology, products, and management style through eight engaging sections. The digital showroom not only showcases the company's story and information but also allows for active communication. Visitors can subscribe to newsletters through the announcements category on the left side of the screen, leave inquiries, and check and apply for seminars and webinars through the website. At Hyosung Group Meta-Showroom, understanding and grasping the diverse technologies all at once, or thoroughly examining every product, regardless of size or complexity, has become effortlessly achievable. Through captivating 3D visuals and informative videos, this transcendent digital space offers a wealth of resources for exploring large-scale products and easy information on intricate technologies. The Hyosung Meta-Showroom, based on vibrant, transparent communication, will continue to evolve as a platform for connecting with visitors beyond the constraints of time and space.

Amidst rising temperatures and scorching sun, it is challenging to escape the summer heat, especially when engaging in sports. Instead of merely seeking refuge under indoor air conditioning, we can embrace exercise that provides both refreshment for the mind and vitality for the body. This can be an excellent way to spend the summer, especially when sweating is more prevalent and physical stamina is easily depleted due to the heat; becoming essential to choose sportswear made from specialized materials. Clothing that absorbs sweat efficiently, dries quickly, and has good elasticity can help regulate body temperature, which can maintain a refreshing sensation, and ensure cleanliness. In addition, Hyosung incorporates its expertise into well-known recreational items such as tennis racquets, golf clubs, and fishing rods, allowing users to enjoy lighter and more active pastimes. Technologies of Hyosung, help make the summer more thrilling and vibrant. Enhancing Sports Performance with Hyosung's Technology Tennis is a sport that can be played both outside and inside, which makes it a popular choice for many people during the summer. The weight of a tennis racket has a significant impact on power and maneuverability. A heavier racket can provide more stability and power, but it can also cause fatigue and strain on the shoulders and elbows with repeated swings. A lighter racket, on the other hand, may provide more maneuverability, but it may also result in less power and difficulty striking the ball. Therefore, the material and weight of a tennis racket are crucial factors in its design. Hyosung incorporates "carbon fiber," a material known for its lightweight and high strength, into tennis rackets. These rackets offer exceptional maneuverability and power thanks to their lightweight design and superior strength. Additionally, they help minimize the chances of fatigue and injuries. Carbon fiber tennis rackets offer a great balance of lightness and resilience. They are designed with longer handles and wider racket surfaces, which greatly enhance user convenience. As a result, tennis players can experience improved endurance and power while using these rackets. This combination of benefits has made carbon fiber rackets increasingly popular among players who prioritize lighter and more convenient equipment without compromising performance. Hyosung's carbon fiber, known as a "dream material" and a substitute for steel, is 10 times stronger than steel but four times lighter. Carbon fiber possesses a wide range of exceptional qualities. These include high strength, elasticity, excellent heat resistance that can withstand high temperatures, low thermal expansion, outstanding durability even under repetitive usage without any degradation in performance, superior thermal conductivity, and corrosion resistance. In 2008, Hyosung began independently developing and producing carbon fiber, which in which in 2011 led to the launch of TANSOME®, the first high-performance carbon fiber brand in South Korea. Hyosung's advanced carbon fiber offers numerous benefits, including high strength and lightweight properties. These advantages are not limited to just tennis rackets; they also find application in a wide variety of sports and leisure products. For example, golf clubs, fishing rods, bicycles, skis, and snowboards all benefit from the use of Hyosung's carbon fiber. This versatile material transcends seasons, making it suitable for use throughout the year. This remarkable material has become an essential component of our everyday lives, as it is utilized in sports and leisure products that are in close proximity to us. Hyosung's Eco-Friendly Swimsuits: Excellent Elasticity and Resilience with Environmental Consciousness Choosing from an assortment of patterns and colors have become one of the most pleasurable aspects of swimwear. Sustainability has recently emerged as a new selection criterion for swimwear as a result of the trend's increased significance. Among the eco-friendly materials used by Hyosung TNC are regen Nylon, a nylon fiber, and regen Polyester, a polyester fiber. Additionally, they employ the bio-based fiber known as regen Bio-based, which is highly regarded for its environmentally friendly nature and technological advancements. Incorporating functionality into their swimwear designs, Hyosung TNC uses special fibers like Creora Highclo, which protects against chlorine damage, Askin, offering exceptional transparency and UV protection, and Creora Powerfit, known for its excellent stretch and body contouring properties. By combining these functional fibers with eco-friendly materials, the brand creates a wide range of swimwear that not only offers practicality but also promotes environmental consciousness. These swimwear options offer exceptional elasticity and recovery for maximum comfort. Moreover, the production process is eco-friendly, further contributing to sustainability efforts. By wearing these swimwear options, consumers can support environmental protection and send a meaningful message about the importance of caring for our planet. In particular, Hyosung TNC's regen Bio-Based is a representative product using biomass technology. Unlike conventional yarns derived mostly from petrochemicals, regen Bio-based is a groundbreaking bio-fiber created by replacing some of the previously used coal extracts for spandex production with corn-based materials certified by the United States Department of Agriculture (USDA) as bio-based. Based on our technological prowess as the world's leading spandex market share holder, Hyosung TNC succeeded in commercializing regen Bio-based, the world's first bio-based fiber, after more than a year of research and development. According to a Life Cycle Assessment (LCA) evaluation, when regen Bio-based is applied, water usage can be reduced by about 39% and carbon dioxide emissions can be reduced by about 23% compared to conventional spandex. Every ton of regen Bio-based used is equivalent to the amount of carbon dioxide absorbed by 378 pine trees in one year. In June 2022, Hyosung TNC's regen Bio-Based obtained the 'Eco Product Mark', a global eco-friendly certification, from SGS, a world-class inspection, verification, testing, and certification agency headquartered in Geneva, Switzerland. This certification is awarded to products that use eco-friendly raw materials, harmless to the human body, and are produced in an eco-friendly way through ESG management. There were cases where corn raw materials were used in the manufacture of packaging materials, cosmetics, and liquid detergents, but Hyosung TNC's regen Bio-Based was the first in the world to be used as a raw material for high-functional textile products. This distinction highlights its significant impact and represents a meaningful development in the field of sustainable textiles. Unbeatable Outdoor Apparel for Summer Hiking Even in the scorching summer, mountain climbers who have a deep love for the mountains persist in their adventures. Among them, nature enthusiasts carefully consider the materials used in their hiking attire, aiming to make choices that do not harm the environment. Their dream is to climb mountains while wearing sustainable clothing, ensuring not only their well-being but also the preservation of nature. To fulfill the aspirations of these climbers, Hyosung plays a vital role by crafting outdoor apparel made from sustainable materials. Hyosung TNC's 'regen Ocean Nylon' is an eco-friendly fiber that takes the lead in conserving marine ecosystems by recycling discarded fishing nets. Developed and successfully commercialized by Hyosung TNC as the world's first of its kind in 2007, regen Ocean Nylon has recently expanded its production capacity after completing facility expansion at the end of last year. regen Ocean Nylon is a high-value recycled fiber with a positive impact on marine ecosystem preservation and environmental protection, which has drawn attention and received love calls from brands that are proactive in these areas. In the 2023 Spring/Summer season, regen Ocean Nylon is actively utilized in the production of clothing, bags, and other items. Recently, it has been applied to K2, an outdoor brand's training sets, polo shirts, backpacks, as well as North Face's rash guards and wind jackets. Globally, a staggering 640,000 tons of fishing nets are discarded annually, with South Korea alone contributing 44,000 tons to this environmental issue. These discarded fishing nets, left adrift in the ocean, pose a significant threat to marine life, including dolphins and sea turtles, endangering their lives and disrupting the delicate ecosystem. regen Ocean Nylon offers a vital solution to this problem. By transforming these discarded fishing nets into a material like regen Ocean Nylon, we can play a crucial role in preserving the marine ecosystem and safeguarding the right to life for marine organisms. In addition to regen Ocean Nylon, Hyosung TNC offers other innovative eco-friendly fibers to promote sustainability in the textile industry. One such product is regen Robic, a 100% recycled nylon with exceptional strength and durability. It is a high-strength, eco-friendly nylon made from recycled fishing nets, known as regen Ocean Robic. Another sustainable option is regen Aqua-X, a nylon fiber that contains 10% recycled materials, providing cooling, moisture absorption, and UV blocking effects. regen Aqua-X finds broad application in various products, including activewear and golfwear, thanks to its cool touch and widespread popularity. Meanwhile, regen Robic and regen Ocean Robic's outstanding strength and durability make them suitable not only for outdoor clothing but also for outdoor backpacks and tents. Notably, Osprey, the leading global outdoor backpack brand, utilizes regen Ocean Robic, an eco-friendly fiber made from 100% discarded fishing nets. This product has gained significant attention in the market, further reinforcing its importance in environmental conservation efforts. Hyosung TNC's commitment to sustainability is evident through regen Ocean Nylon's impressive environmental benefits. Compared to conventional nylon production, regen Ocean Nylon reduces CO2 emissions by 73%, fossil fuel use by 75.7%, and water consumption by 98.6%. As the world's only company capable of producing recycled fibers for the three major chemical fibers, Hyosung TNC has earned recognition as a leading eco-friendly fiber producer. Our dedication to enhancing the functionality of eco-friendly recycled fibers continues through ongoing research and development, ensuring the introduction of differentiated, sustainable fibers that support active and eco-conscious lifestyles. Hyosung not only helps people enjoy sports easily and with fun through excellent technology, but also reduces the negative impact on the environment by utilizing eco-friendly materials. Hyosung promises to develop more useful sporting goods through the development of innovative technologies to revitalize our lives and develop materials that take the lead in protecting the environment. Hyosung's technological prowess will create a better tomorrow, and we will constantly research and drive innovation for better lifestyles.

As numerous brands across various industries, one-sided traditional communication methods have become increasingly difficult to leave a lasting impression on consumers. Staying memorable to consumers requires a two-way communication approach that fosters a sense of connection. The use of character marketing has become increasingly popular among companies as a means of achieving this goal. *Character Marketing Character marketing refers to using existing or newly created characters to establish a company's brand image or promote its trademarks and products. While character marketing was previously limited to specific industries targeting children, it is now utilized in various sectors such as beauty, fashion, and food. Character marketing is implemented in diverse ways, including incorporating characters into existing product packaging, developing new products based on characters, or creating webtoons (online comics) featuring characters. Character marketing is utilized by many companies since it can cultivate a sense of familiarity with consumers. The stories and designs possessed by characters can create a shared understanding with consumers, making it useful for friendly communication. Moreover, active communication through character marketing can even increasing brand loyalty from consumers. Character marketing with a solid story is becoming increasingly popular, with companies creating a well-developed universe with cute and humorous characters. It is because the MZ generation, which has become a key consumer group for companies, values detailed brand stories. It can deliver the brand image without resisting the MZ generation if the company's values are incorporated into the story instead of the company name. In other words, the company's story can be told through interesting stories featuring cute characters to successfully raise awareness and favorability. Hyosung also started character marketing to communicate with consumers. We have built new characters and a worldview to deliver Hyosung's ESG brand RE:GEN's vision, mission, and value to consumers in an easier and more friendly way. HYOsung Researcher, Where Are You From? In 3033, the Earth looks drastically different from what it does today. Because of indiscriminate waste disposal, environmental pollution, and resource depletion, many species once inhabiting the planet have gone extinct. As the ice has melted, the lush and verdant nature once taken for granted has also disappeared. The only thing left on Earth in 3033 is gray buildings and factories. In our universe, there is a star called HYOsung (‘sung’: 星, which means star) that resembles Earth before it became desolate. HYOsung is a planet that is rich in resources, similar to the lush Earth of the past. HYOsung's R&D center in ANYANG has researchers named HYOGEN, HYOZERO, HYONERGY, and HYOMA. They are studying the RE:GEN project to restore the ruined Earth to its original state, ensuring that all generations living on Earth can thrive. To directly implement their research findings, they were dispatched to Earth in 2023, transcending space and time. A team of HYOsung researchers is determined to keep 2023's green Earth from becoming a wasteland, so that the devastating event of 3033 won't happen again. The researchers from the planet HYOsung who arrived on Earth disguised themselves as employees of the company 'Hyosung’, which shares the same name as their planet. While working at the company, they carry out a project called 'RE:GEN (Reply to Every Generation's Future)' for the future of Earth. The 'RE:GEN' project is based on research papers conducted on the HYOsung planet, focusing on topics such as 'circular economy', 'carbon neutrality', 'hydrogen and renewable energy', and 'smart reduction'. It aims to integrate these concepts into real business practices and promote ESG activities. This project has a specific mission to 'respond to the demands of every generation on Earth' and 'spread actions for the future of all generations'. Four researchers work together on the 'RE:GEN' project and collaborate on various ESG campaigns within the sustainable business's brand marketing team. During the day, they work in Hyosung's brand marketing team, raising awareness about Hyosung's ESG technologies and values to a wide audience. At night, they continue their research under the name HYOsung, contemplating the planet’s future and humanity. Study Field of HYOsung researchers HYOGEN, the character that studies the "circular economy," has the ability to detect plastic when wearing goggles and turn plastic into a regen product by pressing the recycling button on the bag that collects and carries the found plastic. HYOGEN investigates how products from the Hyosung Group, which aims for ZERO-Waste and builds an ecosystem, impact people's daily lives. In the process, they discover various eco-friendly fiber products such as "regen Polyester," "regen Spandex," and "regen Nylon" from Hyosung TNC. They also learn about the upcycling of airbags and eco-friendly tire codes from Hyosung Advanced Materials, as well as eco-friendly polyketone POKETONE, a plastic alternative from Hyosung Chemical. HYOZERO, the character who studies 'carbon neutrality,' has a radar that can detect carbon levels above one's head. It detects severe carbon emissions and alerts individuals who contribute to pollution. HYOZERO researches the technology and implementation capabilities of the Hyosung Group, aiming for Net-Zero by minimizing carbon emissions in production processes and all products. Additionally, it examines how effectively each Hyosung Group business unit implements carbon neutrality. HYOZERO has discovered that Hyosung TNC is making numerous efforts to achieve carbon neutrality, including measuring the carbon footprint of products, transitioning to low-carbon energy, replacing high-efficiency facilities, and supplying high-efficiency energy products and solutions. HYOZERO also learned about Hyosung Heavy Industries’ activities, including establishing climate change response organizations and strategies and winning contracts for the first domestic renewable energy transmission and distribution system. Additionally, it checked that Hyosung Advanced Materials has also established climate change response organizations and has made efforts to reduce greenhouse gas emissions, conserve energy, and obtain carbon labeling certification, resulting in achieving an A grade in CDP and achieving the Carbon Management Honors Club. Lastly, HYOZERO witnessed the efforts of Hyosung Chemical in building climate change response systems, as well as energy saving, greenhouse gas reduction, and expanding the use of renewable energy. HYONERGY, a character that researching "hydrogen and renewable energy," illuminates its tail when it detects energy-wasting behavior. Through its lightning bolt symbol, it has the power to stop unnecessary energy consumption and convert it into usable hydrogen or renewable energy sources. HYONERGY studies Hyosung Group, which is dedicated to exploring renewable energy for the future of our planet. HYONERGY examines the entire value chain, including materials, components, operation techniques, and distribution systems, to commercialize and improve the efficiency of hydrogen and renewable energy. Hyosung Heavy Industries has led the domestic hydrogen economy expansion, while Hyosung TNC was the first Korean company to utilize nylon as a hydrogen fuel tank liner material. Additionally, Hyosung Advanced Materials developed hydrogen fuel tanks using their proprietary carbon fiber technology. Through these endeavors, HYONERGY acknowledges that Hyosung Group's accumulated expertise and technological capabilities in the hydrogen and energy sectors form the foundation for building a value chain centered around liquid hydrogen. By holding its star in hand, HYOMA, the character who studies "Smart Reduction," can absorb energy. HYOMA absorbs the wasted electricity by its hand as soon as it witnesses the wasted energy. By utilizing an encyclopedia containing the environmental protection data from the future, HYOMA offers people the most valuable resources. HYOMA investigates whether design technology that minimizes energy consumption and resource consumption is incorporated into every step of production and operation within the Hyosung Group. Additionally, it witnessed that the Hyosung Group is developing solutions to minimize energy and resource usage. Hyosung TNC, Hyosung Advanced Materials, Hyosung Heavy Industries, Hyosung Chemical, and Hyosung ITX have implemented solutions such as transitioning to smart factories, the "C-Cube Project" for digitizing and managing information collected on-site, and adopting a paperless culture. By using adorable designs and a robust worldview, Hyosung effectively conveys the mission and values of the ESG brand RE:GEN. Using the RE:GEN characters to conduct various environmental research activities, Hyosung introduces the company's diverse ESG initiatives in the context of the future state of the planet Earth. It aims to make its efforts for environmental protection easily accessible and relatable to consumers through RE:GEN character marketing. HYOGEN, HYOZERO, HYONERGY, and HYOMA will continue their research until the Earth is free of environmental pollution and becomes brighter for future generations. Keep an eye on our four researchers' activities from HYOsung. ▶ Watch the stories of HYOsung Researchers: linked to animation and Instatoon

Do you recall the Some Sevit ESG Color Festival? It was an eco-friendly campaign that aimed to transform the Some Sevit and Han River Park area into a vibrant display that harmonized with the natural environment amidst the gray buildings of Seoul. The festival embraced the theme of "Make Your Color" and hosted various eco-friendly programs on Some Sevit, featuring seven colors: blue, green, white, orange, yellow, purple, and pink. How about the "Hyosung TANSOME X Make Your Color Music Concert”? It was a joyful event where we all sang Hyosung's ESG brand song, "Make Your Color," using a guitar and drumstick made of carbon fiber using Hyosung's technology. Hyosung has an eco-friendly brand called RE:GEN (Reply to Every Generation's Future), and is preparing various campaigns to make the city more eco-friendly in collaboration with citizens, aligning with the slogan "Make Your Color." Alongside these efforts, Hyosung is actively involved in eco-friendly activities, striving to create a better future for every generation. Sevit ESG Color Festival The Sevit ESG Color Festival occurred on Some Sevit, marking the beginning of an eco-friendly campaign centered around the idea of joining forces to discover our eco-friendly color. The festival embraced the theme of seven colors - blue, green, white, orange, yellow, purple, and pink. It offered a range of eco-friendly activities, including wearing clothes made from eco-friendly fiber regen, experiencing collaborations with eco-friendly brands like Top Ten, Samdasu, Donggubat, CUECLYP, Buzz the Puzz, and Rewind, jogging while picking up trash in Seoul T-shirts made of regen, and practicing yoga. The festival ended with the Sevit Music Concert on the island's stage, featuring the premiere of Hyosung's eco-friendly theme song, "Make your Color," performed and produced by the Korean singer “No Brain”. Through the ESG Color Festival, Hyosung aimed to convey authentic concerns for the environment to the public, while simultaneously showcasing its technological advancements and dedication to environmental sustainability. Hyosung is committed to rejuvenating the Earth by adorning the city with eco-friendly colors, much like the Sevit ESG Color Festival did. It pledges to persist in unwavering efforts for a sustainable planet and future generations, ensuring that our daily lives are enriched with eco-friendly products. Hyosung TANSOME X ‘Make Your Color’ Music Concert Hyosung hosted the TANSOME X Make Your Color music concert to promote ESG principles and showcase the boundless possibilities of carbon fiber, a lightweight yet robust new material. The concert featured renowned punk rock bands, ‘No Brain’ and ‘Lazybone’, who performed Hyosung's ESG theme song, "Make Your Color." This song encapsulates the importance of reflecting on the well-being of our planet and future generations. Notably, the Make Your Color event held a special significance. Apart from No Brain and Lazybone, who composed and performed the ESG theme song using carbon fiber instruments, the concert also included DJ R2 and DJ ARI as exceptional performers. Additionally, the concert introduced a pioneering concept of ticket-type NFT, which combined ticket functionality with on-site authentication for entry. This innovative approach enhanced the concert's uniqueness, as each ticket-type NFT also included a Make Your Color branded album kit alongside the concert admission. Another campaign with Hyosung, Art Contest Hyosung strives to introduce and share its ESG activities with the public through various campaigns. We continuously prepare for new initiatives, aiming to make their environmental movement more familiar and accessible to many people. Recently, Hyosung organized a special art contest and set up a pop-up store to create a connection between individuals and advanced materials, which are often complex to understand. These efforts provide an opportunity for more people to experience Hyosung's products and witness our sincere commitment to eco-friendliness. The art contest, featuring members of the Pixpills visual arts community, invited artists to collaborate on works inspired by Hyosung's advanced materials. The selected artworks were displayed in a dedicated pop-up store. Over 60 artists from Pixpills participated in the eco-friendly art contest, and the jury selected unique and imaginative works that visually represented Hyosung Advanced Materials' future-oriented technologies and eco-friendly products. The winning works (40 in total) and outstanding works (16 in total) were exhibited at the eco-friendly pop-up store in Seongsu-dong, which Hyosung prepared. These selected artworks not only adorned the pop-up store but also served as label designs for advanced material beer merchandise and were featured in social media content to promote the store. Eco-friendly Pop-up Store of Hyosung Advanced Materials Hyosung held an eco-friendly pop-up store in Seongsu-dong in Seoul, the trendiest location in connection with the eco-friendly art contest to express eco-friendly themes of advanced materials in an ingenious and novel visual design. Hosted at the MUSINSA Terrace, the eco-friendly pop-up store aimed to familiarize the public with Hyosung's special technologies by showcasing artworks from the art competition. The exhibition displayed the winning pieces, as well as collaborations with the trendy fashion brand, the clothing label KANGHYUK. In addition, eco-friendly bags made with Hyosung Advanced Materials' airbag fabric were also introduced, under the brand RE:GEN. The DJ booth created a dynamic environment by playing various genres of music that catered to customers of all ages, in addition to live DJ performances. There were also various events held for visitors to the pop-up store, such as an event where customers could take home their favorite poster made from the entries of the art competition. It also has a brand cafe with Hyosung's logo on it, making it a more special eco-friendly pop-up store. Hyosung is always thinking about approaching the public in a friendly way as such pop-up store, and is challenging various fields by collaborating with various artists. It is preparing for a pop-up store where customers can experience and enjoy the brand in person, creating an opportunity to familiarize and introduce Hyosung Advanced Materials' unique technology in a friendly and approachable way. NFT Town Meet-up Party! The NFT Town meetup party was held. It was organized to celebrate the launch of NFT Town, Hyosung's NFT portal service. The purpose of the service is to make NFTs more accessible by simplifying complex concepts, terms, and processes, and to provide an offline experience. The meetup event took place in June and aimed to introduce the services of NFT Town, a comprehensive NFT specialized platform, and allow participants to meet, experience, share, and enjoy NFTs. It also provided an opportunity to interact with Towners who are NFT Town members and served as the first offline event to increase interest in NFTs. Communicating with the public through Hyosung's RE:GEN branding Since 2004, when the term "ESG" was first coined and formally recognized by the international community, including the United Nations, Hyosung has been at the forefront of sustainable practices. Even before the concept of sustainable development and ESG management gained widespread acceptance, Hyosung took the initiative to develop polyester yarn from recycled plastic bottles, becoming the first company in Korea to do so in 2008. Hyosung Group has long been committed to environmental stewardship, corporate social responsibility, and win-win management. Rather than treating ESG management as a separate activity from its core business, the company views it as a driving force for innovation and a means to differentiate itself in the market. ESG management has been integrated throughout the group, with a specific goal to "‘Reply to Every Generation" through its ESG brand, RE:GEN, which emphasizes practical ESG management and social performance. RE:GEN, initially launched as an eco-friendly textile brand, has evolved to become Hyosung's identity as a premium global brand. It represents the company's comprehensive management approach that constantly innovates and strives to meet the sustainability needs of all generations, present and future. At Hyosung, RE:GEN represents a collective effort across the group to combine environmental, social, and governance improvements with practical technologies, creating a virtuous cycle for both society and the company. Each Hyosung affiliate has its own unique theme within the RE:GEN framework: RE:GEN NEW ENERGY (Hyosung Heavy Industries), RE:GEN SMART IT (Hyosung TNS), RE:GEN ECO LIFESTYLE (Hyosung TNC), RE:GEN FUTURE MATERIALS (Hyosung Advanced Materials), and RE:GEN NEXT CHEMISTRY (Hyosung Chemical). By applying these themes, RE:GEN strives for substantial ESG management with core values centered around RECYCLE, UPCYCLE, ZERO & NEW ENERGY, and SAVE, aiming to achieve authentic and impactful ESG practices. Collaboration through Hyosung RE:GEN Alliance Hyosung is committed to implementing tangible and genuine ESG management across its various affiliate companies. As part of this commitment, Hyosung Group operates the ESG brand RE:GEN and is dedicated to fostering a sustainable future and building a transparent and ethical society through the practice of ESG management. Recognizing the limitations of creating social impact alone, Hyosung has established the RE:GEN Alliance—an invaluable partnership and meaningful collaboration aimed at sharing ESG management practices, driving awareness and initiating positive change throughout society. The RE:GEN Alliance, in collaboration with Hyosung Group, is committed to generating social impact through ESG management, guided by core values that include cooperation for a better future, responsibility towards all generations, resource sharing for the greater good, and a drive to achieve tangible results through concrete ESG practices. Hyosung works closely with alliance partners including HARLIE K, 119Reo, Luca Lab, Axoo, LAR, Montsenu, OWNU, Continew, EGS, Understand Avenue, and Trashbusters. Hyosung remains dedicated to addressing the diverse environmental and social challenges we face and believes in meaningful collaboration with its alliance partners to create a brighter tomorrow and a better future that cannot be achieved alone. Through the previous Some Sevit ESG Color Festival and the Hyosung TANSOME X Make Your Color music concert, Hyosung took the opportunity to introduce its materials, showcase their diverse applications and boundless possibilities, and raise awareness of Hyosung's ESG activities, including the circular economy initiatives pursued by RE:GEN, Hyosung's ESG brand. The Hyosung Advanced Materials Art Competition and Pop-Up Store this year follow the same path, presenting Hyosung's commitment to the environment and the core ESG values we uphold. We aim to ensure that Hyosung's technological expertise, acknowledged in B2B settings, is accessible to the general public. Hyosung seeks various means to engage with the public and inform them about our endeavors and the development of technologies the company undertakes for the planet. It eagerly anticipates various opportunities to connect with the public, allowing them to understand how Hyosung's eco-friendly materials are utilized and incorporated to safeguard the Earth.